Creating a Borderless Business with Proxio
a | r | e — Asian Real Estate
by John Peretz
As real estate becomes more global, savvy AREAA members are doing more business with international and multicultural clients. And the ability to create a borderless business and extend your brand is getting easier, thanks to AREAA and Proxio.
Ms. Debbie Wong, immediate past president of AREAA’s SF Peninsula Chapter and managing broker of Better Homes and Gardens Real Estate J F Finnegan Realtors, has seen a continual uptick in the number of foreign buyers in her marketplace. “In the 30-plus years that I’ve been practicing real estate, it’s never been more important to have a support team that can market and serve international clients. It’s a big part of our business in the three offices we have.”
Many AREAA members will also tell you that international business and higher price points go hand in hand. Non-resident foreign buyers purchased homes with an average cost of $491,427…